Apex Media Package
Impact Media was approached by Apex Health to develop a suite of advertisements and imagery to support the launch of their new medically assisted weight-loss and pain management treatments.
Collaborating closely with Apex, we produced four high-impact commercials optimised for both TV and social media in addition to a suite of professional photography to ensure a seamless and powerful product rollout.
Pain Relief
For the Apex Veteran Pain Management campaign, Impact Media developed two advertisement videos centered on the powerful strategy of authentic storytelling. By focusing on the lived experiences of veterans, these videos move beyond clinical explanations to highlight the emotional and physical relief found through personalised, clinician-guided treatment plans.
Weight Loss
For the Apex Weight Loss campaign, Impact Media developed two advertisement videos that leverage personal storytelling and metaphors to bridge the gap between medical expertise and the weight loss journey. By shifting the focus from clinical data to the lived reality of patients, these videos make the weight loss journey feel both attainable and uplifting.